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The Love Factor

Re-Recruiting Your Team Through Organizational Evolution

Your people joined a version of your company that may no longer exist. Every pivot, acquisition, and rebrand quietly breaks the original psychological contract.

Brad shows leaders how to deliberately re-recruit their existing workforce — making them feel chosen again, not just retained.

Best for

Internal communication rollouts, culture turnarounds, and long-tenured companies undergoing major shifts.

Key takeaway

How to communicate organizational change in a way that builds immediate emotional buy-in and deep alignment.

What your audience will learn

  • Identify the three moments your team silently disengages from a new vision
  • Build a re-recruiting cadence into every major organizational change
  • Restore alignment between original promises and current reality
  • Equip managers to have re-recruitment conversations one-on-one

Ready to bring The Love Factor to your event?

Every keynote is customized to your audience, industry, and strategic priorities — with pre- and post-event resources for your leadership team.

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